AI Insights · Timothy · April 2022
Top 5 Maps and Navigation Apps in Kenya: Q1 2022 Performance
Explore the performance of the top 5 Maps and Navigation apps in Kenya during Q1 2022. See trends in downloads and active users for popular apps like Bolt, Swvl, Uber, inDrive, and GPS Satellite Earth Map View.
During the first quarter of 2022, the top 5 Maps and Navigation apps in Kenya showed varied performance trends in terms of downloads and active users. Below is an overview of how each app fared.
Bolt: Request a Ride
Bolt: Request a Ride experienced significant fluctuations in weekly downloads, starting the quarter with around 26.5K downloads and hitting a peak of approximately 34.2K by the end of March. The app's weekly active users also saw an upward trend, moving from 262K at the beginning of the quarter to around 304K by the end of March.
Swvl - Daily Bus Rides
Swvl - Daily Bus Rides showed a steady increase in downloads from early January, starting at 13.6K and peaking at around 20K in early February. However, there was a slight decline mid-quarter, with downloads stabilizing at around 16.8K by the end of March. Active users followed a similar trend, peaking at approximately 42K in mid-March before settling at around 37K by the end of the quarter.
Uber - Request a ride
Uber - Request a ride saw a consistent growth in downloads throughout the quarter. Starting with about 9.8K downloads in late December, the app reached a peak of around 12.9K by the end of March. Active users also increased steadily, from approximately 267K at the start of the quarter to around 318K by the end of March.
inDrive. Save on city rides
inDrive. Save on city rides had a more fluctuating download pattern, starting at around 8.9K downloads and reaching a peak of approximately 10.7K in mid-January. However, by the end of March, downloads dropped to about 4.3K. Active users showed a slight decline overall, from approximately 106K at the start of the quarter to around 89K by the end of March.
GPS Satellite Earth Map View
GPS Satellite Earth Map View saw a steady increase in downloads over the quarter, starting at around 600 downloads and peaking at approximately 8.4K in late March. Active users followed a similar trend, moving from around 1.8K at the start of the quarter to approximately 6.1K by the end of March.
For more detailed insights and data, visit Sensor Tower’s platform. This overview highlights the dynamic nature of the Maps and Navigation app market in Kenya during Q1 2022.
